19 Sep, 2024 No excuse for non-compliance! New CMA greenwashing guidance for the fashion industry in the UK By Kim Rust Alexandra Zachmann Helen Crossley The ambitious approach to tackle greenwashing in the fashion industry taken by the UK Competition and Markets Authority (CMA) continues,...
27 Mar, 2024 UK: CMA sets out green compliance standard for environmental claims in the fashion sector By Linklaters Tackling “greenwashing” - where firms overstate the eco-credentials of their products or services - is a clear priority for the UK's...
20 Mar, 2024 Informal Guidance for WWF-UK on sustainable collaboration By Jonathan Ford Aoife Monaghan The UK Competition and Marketing Authority has published a second piece of informal guidance under its Green Agreements Guidance, giving...
08 Jan, 2024 Evidence and context – the key to green advertising claims in the UK in 2024 By Linklaters UK agencies were busy in the last weeks of 2023. The Advertising Standards Agency (ASA) called out a number of adverts in the aviation...
19 Dec, 2023 Green is for go - first agreement proceeds under UK competition and sustainability rules By Jonathan Ford The CMA has published its first piece of informal guidance under its Green Agreements Guidance, giving the Fairtrade Foundation UK the...
18 Oct, 2023 Keen, green sustainability machine: UK’s CMA publishes final Guidance on environmental sustainability agreements By Zoe Cameron Jonathan Ford Last week, the UK’s Competition and Markets Authority (CMA) published its ‘Green Agreements Guidance’ in final form (having previously...
02 Aug, 2022 Airing the laundry?: CMA targets fashion retailers in the UK over alleged greenwashing claims By Sara Feijao The UK Competition and Markets Authority (“CMA”) had warned for the last couple of years that it had its sights set on misleading...